Google’s update is on the roll, which is known as “May 2020 Core Update”. However, the search engine continues to improve its searching capacities, speed to explore and many other related algorithms almost every day. These changes seem unnoticeable. Read More
Why Is CPA Important To Understand For Ecommerce Marketing?
As you’re running an online storefront, it is necessary to measure if you are at the risk of overpaying for your customer or not. Here, the CPA, which stands for Cost Per Acquisition, can help you to figure out how much money you are investing on acquiring a customer.
Top 15 Key Performance Indicators for E-Commerce Marketing
Also called key performance indicators, the KPIs are milestones that configure progression. While conveying all plus and minus, ups and downs in sales, purchases, bounce rates, conversion rate, ROI or any other verticals, it creates a crystal clear picture of your store’s performance. Read More
E-Commerce Marketing Updates That Retailers Must Know
The digital marketing has a lot of happenings in terms of updates. From media buying into Google Feeds, updates are storming into the E-commerce world. As an e-retailer, you should know these changes during a good time to ensure blockbuster sales in the upcoming Christmas season.