Also called key performance indicators, the KPIs are milestones that configure progression. While conveying all plus and minus, ups and downs in sales, purchases, bounce rates, conversion rate, ROI or any other verticals, it creates a crystal clear picture of your store’s performance. Read More

Digital marketing has many beautiful aspects that you never want to get rid of. It lets you become a forward thinker, which means to become aware of what the next thing is to set forth as a fashion. In digital marketing also, you look ahead for preparing comprehensive guides and content for upselling and cross selling. The acknowledgement of the future trends in this domain will let you add an edge to stay ahead of the curve. Read More

The record of every call in the Google Analytics soaks the digital marketing experts in delight. Certainly, it’s an ‘over the moon’ moment to see that the SEO or paid digital marketing efforts are actually paying off. But, the quantum of that happiness depends on the count of the call. After all, it signifies your digital marketing efficiency for the small business and brands. The more they are, the more conversion you can expect from. Very soon, they would be one of the most important KPIs in the digital marketing world. Read More