Do you think that social media is only to mingle up with your social circle? Update yourself. It has become a cash cow. Yes, you get it right! You can burn the midnight oil while promoting your post online. It is open 24X7 for all. So, benefit is all yours if you aboard the bandwagon of social media marketing.

So! Are you one of the biggest fans of Facebook, Twitter, Tumblr or Instagram? Discover the tips to make your social media marketing simple:

Pick up the social media with highest ROI: If you think that FB or Twitter is just of gossiping, chatting, liking and photo-sharing, for sure, it is. You might be using simplest marketing method through Facebook. But it can be your gravy train to earn more than bread and butter. You must keep the kidding aside while running business through social networks.

• Find and perch on the social media channels with the highest ROI.
• Run a few ad campaigns, either paid or unpaid, on FB or any other to get clues of your audience’ size.
• Check out the ROI while going through thorough analysis of the sales and conversions. Facebook has Insight; Twitter Analytics helps in deriving conversion rate from Twitter.
• Compare to know which channel is giving you the highest ROI.
• Compare the cost of investment and return on investment simultaneously.
• Pick up the one which is generating the highest return to expend.

Manage your social media account with tools: Hootsuite, Buffer, IFTTT, Social Omph, TweekDeck, Tweepi, SocialFlow, SproutSocial, SocialBro and CrowdBooster are the 10 best tools for taking care of your social media accounts.

Facebook, Twitter, Google+ and LinkedIn are surfing as the top social media handles. And the corporates find it feasible to win in the juggling of these accounts’ management. SMO services India and many more are providing agile and time-bound solutions. Time is money and has wings too. You can emerge as a smart corporate using any one among the foretold tools.

As an example, let’s check out what ‘Buffer’ facilitates:

• Fixing schedule for the upcoming posts.
• Publishing post on various social networks
• Publishing video or image

Republish old posts:Making the proverb Old is gold true you can republish the old post. But what you should take care of is to post the one which proved as gold mine indeed. Are you thinking how to fetch more traffic on your social media post? You can pick up the one which has the maximum number of traffic. Don’t pick up the one which is very old. It may sound outdated.

You can switch the foretold trick of using social media management tool. Edger has Do Post option. Likewise, other tools will let you repost.

Share on all account in one go: Today, a single corporate entity uses multiple handles on social network. But the smart SEO strategy suggests for killing two birds with one stone. Haven’t you got what I mean? You can use just a single handle to post on multiple networks. But this is possible through the proper utilization of management tool.

Adding different platforms from one tool, you can capitalize on customized time, appearance and frequency of the post.

Select with whom you want to engage: Do you spend your precious time is scrolling down and up to ping the near or dear one? It’s clearly wastage of time. You can get rid of this endless scrolling setting up an alert. What all you need is to:

• Visit http://www.google.com/alerts.
• Open the dialog box of Google Alerts.
• Do the setting of Set up alerts on Mention
• Choose the setting as per your desire, like How often, sources, language, region, how many and deliver to.
• Then, click on Create Alert tab.